Sojourn at Central is a small local home decor retail store that needed assistance with some of their branding, namely a logo for the business as well as a small website.
Website Design This website project was a smaller website meant to function as a directory site for those who wanted to know a little more about the company. The big image of the front of the new retail location was included with the soft pinks of their logo and a gallery of images depicting the in-store displays show the design style that can be expected.
Logo DesignBefore the website was designed, we presented Sojourn multiple logo options to choose from, after which one ultimately won out and became the inspiration for the website design. Sojourn provides design consultation services mainly including custom draperies for the home, but she also recently opened a storefront for interior decoration. After a few samples for logo concepts were given, the soft pink color stood out in a big way. The logo needed to be sophisticated, easy to read, and represent the design aspect of the business.